About Drasoo · Est. 2021

Where Heritage
Meets Modern Luxury

Drasoo was founded with a single vision: to redefine luxury jewelry for a new generation. Rooted in generations of family expertise, we pair traditional craftsmanship with modern design to create bold, statement pieces shaped by hip-hop culture, street fashion and the luxury lifestyle.

Chandra Kant Palsania, founder of Drasoo

Founder — Chandra Kant Palsania

Our Story

Born into the craft.
Built for what comes next.

Behind Drasoo is Chandra Kant Palsania, whose passion for jewelry began long before the brand did. He grew up in a family with a long-standing legacy in the jewelry trade, surrounded by master craftsmen, an obsession with detail, and the values that defined the family name: honesty and quality.

Respecting that tradition, he also saw the market changing. A new generation wanted jewelry that was bold, expressive and personal — pieces that said something about who they are.

That conviction became Drasoo: a brand that bridges timeless craftsmanship with modern luxury. Today we specialize in made-to-order designs, iced-out statement pieces and premium everyday essentials, each one finished to the standard Chandra learned at the bench.

“Every piece should carry the craft of the past and the confidence of today.”

What Defines Us

Designed With Intention

01

Heritage Craft

Techniques passed down through generations, applied with the precision modern design demands.

02

Bold by Design

Statement pieces inspired by hip-hop and street culture — made to stand out in any room.

03

Uncompromising Quality

Every stone set, every link polished and every detail checked before it leaves our hands.

04

Made for You

From concept and CAD to the finished piece, we build around your vision and your story.

Your Piece. Your Story.

Explore the collection or book a private consultation to start something made only for you.

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Crafted Without Compromise

More Than Jewelry

We believe jewelry is more than an accessory—it is a symbol of confidence, ambition, and self-expression.Every design tells a story. Whether you’re celebrating success, honoring someone important, or creating a signature look, Drasoo helps bring your vision to life.

Our Promise

At Drasoo, we are committed to: Premium craftsmanship backed by generations of jewelry expertise. High-quality materials and precision manufacturing. Transparent communication throughout every order. Custom designs tailored to your vision. Exceptional customer service from concept to delivery.

Looking Ahead

As Drasoo continues to grow, our mission remains the same: to combine the trust and craftsmanship of traditional jewelry making with the creativity and culture of modern luxury.We aren’t just creating jewelry-we’re creating pieces that become part of your story.Welcome to Drasoo. Where heritage meets modern luxury.